Email Marketing Executive

    Apply to Job Here

    Company NameBloomThis Flora Sdn. Bhd.
    Company TypePrivate
    Job TypeFull Time
    Salary RangeMarket Competitive
    LocationPetaling Jaya, Selangor, Malaysia
    QualificationsBachelors Degree
    Experience1 Year+

    Job Overview

    BloomThis, Malaysia’s leading on-demand gifting e-commerce company, is looking for an Email Marketing Executive to join its team in Petaling Jaya. This role will manage BloomThis’ email, WhatsApp, and loyalty marketing programs, ensuring campaigns engage customers, improve retention, and drive long-term value. Ideal for someone with strong analytical skills and a creative mindset, this position offers the chance to grow within a fast-paced, innovative e-commerce environment.

    Job Responsibilities

    • Manage and execute BloomThis’ email, WhatsApp, and loyalty marketing campaigns, including segmentation, layout, and scheduling.
    • Improve retention KPIs: deliverability, open rates, CTRs, conversions, revenue, lifetime value, and opt-out rates.
    • Research and implement new retention strategies.
    • Build and manage monthly marketing calendars.
    • Launch acquisition and lead-generation campaigns via email/WhatsApp.
    • Set up automated flows and lifecycle campaigns.
    • Conduct A/B testing to optimize strategy and performance.
    • Generate weekly and monthly performance reports.
    • Collaborate with team members to brainstorm creative campaign ideas.

    Requirements

    • 1–2 years of experience in email and/or retention marketing.
    • Bachelor’s degree in Mass Communications, Marketing, or related field.
    • Proficiency with ESPs (Klaviyo, WATI, or similar).
    • Knowledge of best practices for email and WhatsApp marketing.
    • Experience in e-commerce retention marketing preferred.
    • Strong analytical, organizational, and time management skills.
    • Creative thinker with attention to design and copy.
    • Ability to thrive in a fast-paced, evolving environment.

    Benefits

    • Be part of a fast-growing e-commerce brand in Malaysia.
    • Work on innovative retention marketing strategies.
    • Collaborative and creative team environment.
    • Opportunities for learning and professional growth.
    • Contribution to BloomThis’ mission of creating happiness through gifting.

    Other job you might intrested: Apply Logistics Manager Job at EGOR Talent Solutions in Porto, Portugal

    Apply to Job Here