Head of Brand and Marketing

Job Overview

Head of Brand and Marketing position at Shona Joy, a well-known Australian fashion brand based in Rosebery, New South Wales. This is a Mid-Senior level full-time role in Marketing, Public Relations, and Management.

Company Overview

Shona Joy has been a significant presence in the Australian fashion industry for over 25 years, starting in 2000. Based in Sydney, the brand is known for its neutral color palette, natural fabrications, and a touch of 70s bohemian glamour, designing pieces that are timeless and versatile.

Quick Details

• Salary Range: Market Competitive
• Job Type: Full-time
• Qualifications: None
• Experience: 5 Year+

Key Responsibilities

• Develop and execute brand strategies to enhance brand awareness and equity.
• Lead marketing campaigns across various channels, including digital, social media, and events.
• Manage the public relations efforts to maintain a positive brand image.
• Oversee the marketing budget and ensure efficient resource allocation.
• Collaborate with cross-functional teams to align brand and marketing initiatives.
• Analyze market trends and competitor activities to identify opportunities for growth.

Requirements

• Proven experience in brand management and marketing, preferably in the fashion industry.
• Strong leadership skills with the ability to inspire and motivate a team.
• Excellent communication and interpersonal skills.
• Solid understanding of digital marketing strategies and analytics.
• Creative thinking and problem-solving abilities.
• Ability to thrive in a fast-paced and dynamic environment.

Benefits

• Opportunity to work with a leading Australian fashion brand.
• Collaborative and supportive team environment.
• Career growth and development opportunities.
• Exposure to a wide range of marketing and brand management activities.
• Competitive salary and benefits package.
• Be part of a company that values creativity and innovation.