Junior Manager Performance Marketing Europe

Job Overview

PUMA Group is seeking a Junior Manager Performance Marketing Europe to join their team in Herzogenaurach, Germany. This entry-level role is crucial for supporting the development and execution of performance marketing strategies across various European markets, contributing to PUMA’s global brand growth and digital presence.

Company Overview

PUMA is one of the world’s leading sports brands, designing, developing, and selling footwear, apparel, and accessories. Founded in 1948, PUMA helps the world’s best athletes and teams perform at their best with its innovative products. Known for its iconic cat logo and the Formstrip, the company offers performance products in categories such as Football, Running and Training. Its Sportstyle collections are rooted in sports and inspire consumers by celebrating sports culture. With its long history and strong heritage, PUMA is proud of having one of the strongest archives in the industry, with many iconic products such as the Suede and the Speedcat. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company distributes its products in over 120 countries, employs more than 20,000 people and is headquartered in Herzogenaurach/Germany. For more information, please visit https://about.puma.com.

Quick Details

• Salary Range: Market Competitive
• Job Type: Full-time
• Qualifications: Bachelor’s Degree
• Experience: 1 Year+

Key Responsibilities

• Support the planning, execution, and optimization of performance marketing campaigns across digital channels (e.g., SEM, Social, Display, Affiliates) in Europe.
• Monitor and analyze key performance indicators (KPIs) to identify trends, insights, and opportunities for campaign improvement.
• Assist in managing external agencies and ensuring campaigns align with PUMA’s brand guidelines and marketing objectives.
• Contribute to performance reporting, providing data-driven recommendations to enhance campaign effectiveness.
• Collaborate with internal marketing teams, product, and sales to ensure integrated campaign execution.
• Conduct market research to stay updated on digital marketing trends and competitor activities in the European landscape.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related analytical field.
• Minimum of 1 year of experience in digital marketing, performance marketing, or an analytical role.
• Strong analytical skills with proficiency in data analysis tools (e.g., Google Analytics, Excel, Tableau).
• Familiarity with various digital advertising platforms and campaign management tools.
• Excellent communication and interpersonal skills in English; additional European languages are a plus.
• Ability to work effectively in a dynamic, fast-paced, and international team environment.

Benefits

• Opportunity to work with a globally recognized sports brand and contribute to international marketing strategies.
• Professional development and career growth opportunities within a large multinational company.
• A collaborative and innovative work environment in Herzogenaurach, Germany.
• Employee discounts on PUMA products and access to company-wide benefits.
• Exposure to cutting-edge digital marketing technologies and practices.
• Be part of a team that empowers athletes and celebrates sports culture worldwide.