Digital Marketing & Content Growth Lead
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| Company Name | Marsky |
| Company Type | Private |
| Job Type | Full-Time |
| Salary Range | Market Competitive |
| Location | Skopje, Skopje Statistical Region, North Macedonia |
| Qualifications | None / No Formal Education |
| Experience | 5 Year+ |
Job Overview
Marsky is seeking a Digital Marketing & Content Growth Lead to join their team in Skopje, North Macedonia. This role is crucial for developing and executing comprehensive digital marketing strategies and content initiatives to enhance brand visibility and drive growth.
Company Overview
Marsky is a private software solutions company headquartered in Skopje, North Macedonia. They specialize in providing innovative software development services and solutions to clients, focusing on technology-driven growth and market leadership.
Quick Details
- Salary Range: Market Competitive
- Job Type: Full-time
- Qualifications: None / Open to all applicants
- Experience: 5 Year+
Key Responsibilities
- Develop and execute comprehensive digital marketing strategies to achieve growth objectives.
- Lead content creation, optimization, and distribution across various digital platforms.
- Manage and optimize SEO, SEM, social media, and email marketing campaigns.
- Analyze market trends, competitor activities, and customer insights to identify growth opportunities.
- Monitor, analyze, and report on digital marketing performance, using data to inform future strategies.
- Collaborate with sales, product, and design teams to ensure brand consistency and drive lead generation.
Requirements
- Proven experience in digital marketing and content strategy, preferably in a software solutions environment.
- Strong understanding of SEO, SEM, social media platforms, and email marketing best practices.
- Excellent written and verbal communication skills with a keen eye for detail and compelling storytelling.
- Ability to analyze complex data, interpret results, and make data-driven decisions.
- Proficiency with marketing analytics tools and content management systems.
- Demonstrated ability to lead initiatives and collaborate effectively within a team.
Benefits
- Opportunity to lead and shape the digital marketing presence for a growing software company.
- Work in a dynamic, innovative, and supportive team environment.
- Access to professional development and career growth opportunities.
- Competitive salary and a comprehensive benefits package.
- Direct impact on the company’s market presence and overall business growth.
- Engaging and challenging work that fosters creativity and strategic thinking.