Manager, Brand Partnership & Sports Marketing

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Company Nameadidas
Company TypePrivate
Job TypeFull-Time
Salary RangeMarket Competitive
LocationPetaling Jaya, Selangor, Malaysia
QualificationsNone / No Formal Education
Experience10 Year+

Job Overview

adidas is seeking a Manager, Brand Partnership & Sports Marketing to join their team in Petaling Jaya, Selangor, Malaysia. This role focuses on driving brand partnerships and sports marketing initiatives, contributing to adidas’s global presence and athletic culture within the sports industry.

Company Overview

Inspired by its heritage, adidas is a global leader in the sporting goods industry, rooted in sports and the culture born from it. Headquartered in Herzogenaurach, Germany, the company employs 62,035 worldwide, specializing in manufacturing, retailing, and sports marketing.

Quick Details

  • Salary Range: Market Competitive
  • Job Type: Full-time
  • Qualifications: None / Open to all applicants
  • Experience: 10 Year+

Key Responsibilities

  • Develop and execute comprehensive brand partnership strategies aligned with adidas’s global objectives.
  • Cultivate and maintain strong relationships with key sports marketing partners, athletes, and organizations.
  • Lead the planning, implementation, and evaluation of sports marketing campaigns and events.
  • Identify and capitalize on new opportunities for brand collaborations and market expansion.
  • Analyze market trends, consumer insights, and competitor activities to inform strategic decisions.
  • Oversee budget management, resource allocation, and performance tracking for all initiatives.

Requirements

  • Proven experience (10+ years preferred) in brand partnership, sports marketing, or a closely related field.
  • Deep understanding of the sports industry, athletic culture, and global consumer trends.
  • Exceptional negotiation, communication, and interpersonal skills.
  • Demonstrated ability to lead and motivate cross-functional teams and manage complex projects effectively.
  • Strategic thinker with a results-driven approach and strong analytical capabilities.
  • Proficiency in marketing analytics, brand performance metrics, and digital marketing platforms.

Benefits

  • Opportunity to work with a globally recognized and influential sports brand.
  • Dynamic, innovative, and collaborative work environment.
  • Significant professional growth and career development opportunities.
  • Competitive salary and a comprehensive benefits package.
  • Access to exclusive employee discounts on adidas products.
  • Be part of a passionate team shaping the future of sports and culture.

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