Senior Manager, Media

Job Overview

The Coca-Cola Company is seeking a Senior Manager, Media to join their team in Cairo, Egypt. This role involves driving media strategy and execution to enhance brand presence and achieve marketing objectives across their diverse portfolio of beverages.

Company Overview

From our roots at the counter of a local Atlanta pharmacy, to our current portfolio of more than 200 beverages, The Coca-Cola Company is one of the most globally-recognized brands in the world. Today, our lineup features beloved beverage brands, including Coca-Cola, Sprite, Fanta, smartwater, Dasani, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Goldpeak, Minute Maid, Simply, fairlife and more. The Coca-Cola Company is committed to bringing about real change – to our industry, to our local economies, and to the world around us. Through constant evolution, we continue to reimagine the way we refresh the world and make a difference. We’re innovating our portfolio with products that give people more varieties that meet our consumers where they are. We’re working with global partners to transform our business, and grow it in more sustainable ways. And we’re providing jobs and opportunities to the local economies where our people live and work, employing 700,000 people throughout our global system alongside bottling partners. If you’re a changemaker looking to make a change, come join us in our mission to refresh the world and make a difference. Learn more at: www.coca-colacompany.com/careers

Quick Details

• Salary Range: Market Competitive
• Job Type: Full-time
• Qualifications: Bachelor’s Degree
• Experience: 5 Year+

Key Responsibilities

• Develop and execute comprehensive media strategies across traditional and digital channels.
• Manage media agency relationships and oversee media planning and buying processes.
• Monitor media performance, analyze campaign results, and optimize for maximum ROI.
• Ensure brand consistency and compliance with global media guidelines.
• Collaborate with marketing teams to align media plans with overall brand objectives.
• Stay updated on media trends, technologies, and competitor activities to inform strategy.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum 5 years of experience in media planning and buying, preferably within the FMCG sector.
• Proven track record in managing large-scale media campaigns across various platforms.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication, negotiation, and leadership skills.
• Ability to thrive in a fast-paced, dynamic global environment.

Benefits

• Opportunity to work with iconic global beverage brands.
• Competitive salary and comprehensive benefits package.
• Professional growth and career development opportunities within a multinational company.
• Engaging and collaborative work environment.
• Exposure to innovative marketing strategies and cutting-edge media technologies.
• Contribution to a company committed to sustainability and community impact.