Social Media Specialist

Job Overview

Air Apps is seeking a Social Media Specialist to join their team in Copenhagen, Denmark. In this role, you will be instrumental in driving positive change and enhancing people’s lives through innovative mobile app tools. You will manage and execute social media strategies to expand reach and engagement for Air Apps’ diverse portfolio of over 30 applications.

Company Overview

Air Apps is a leading mobile app developer and publisher dedicated to creating innovative tools across Fitness, Productivity, Creative, and Learning categories. Founded in Lisbon in 2018 with offices in Lisbon and San Francisco, Air Apps boasts 3 million monthly downloads and 100 million worldwide downloads. The company fosters a flexible, inclusive, and culturally diverse environment, prioritizing user well-being, community collaboration, and an AI-first approach to shape the future of mobile technology.

Quick Details

• Salary Range: Market Competitive
• Job Type: Full-time
• Qualifications: None / Open to all applicants
• Experience: 10 Year+

Key Responsibilities

• Develop and implement comprehensive social media strategies to increase brand awareness and engagement across various platforms.
• Create engaging content, including text, image, and video, tailored for different social media channels.
• Monitor social media channels for trends, user feedback, and competitive activity.
• Analyze social media performance data to identify insights and optimize campaigns.
• Collaborate with marketing and product teams to ensure consistent brand messaging and campaign integration.
• Stay up-to-date with the latest social media best practices, tools, and technologies.

Requirements

• Proven experience as a Social Media Specialist or similar role, demonstrating a strong understanding of social media platforms and their algorithms.
• Excellent written and verbal communication skills with a keen eye for engaging content.
• Ability to analyze data and translate insights into actionable social media strategies.
• Familiarity with mobile app industry trends and user engagement strategies.
• Creative mindset with a passion for digital storytelling and community building.
• Ability to work independently and as part of a diverse, collaborative team.

Benefits

• Opportunity to work with a leading mobile app developer impacting millions of users globally.
• Flexible work environment with a culturally diverse and inclusive team.
• Contribute to an AI-first approach shaping the future of mobile technology.
• Opportunities for professional growth and skill development.
• Engaging and innovative work culture focused on user well-being.
• Work in a vibrant city like Copenhagen, with a global team presence.