VP of Product

Job Overview

Terrific is seeking a visionary VP of Product to lead the development and strategy of its innovative shoppable media tools. This role involves bringing engaging experiences like live shopping, vertical video, and AI-driven personalization directly into brands’ websites and apps, helping them regain control of customer data and direct relationships. You will be instrumental in defining the product roadmap and driving growth for e-commerce and media clients.

Company Overview

Terrific helps brands take back control from social platforms by bringing engaging experiences like live shopping, vertical video, and AI-driven personalization directly into their websites or apps. This approach eliminates middlemen, prevents data loss, and fosters direct connections that drive real results. Terrific’s shoppable media tools transform passive scrolling into active engagement, dramatically increasing conversion rates and keeping customers within the brand’s ecosystem. The company empowers e-commerce and media brands to create immersive experiences on their own terms, ensuring every brand’s story is told in a space they own. terrificlive.com

Quick Details

• Salary Range: Market Competitive
• Job Type: Full-time
• Qualifications: Bachelor’s Degree
• Experience: 10 Year+

Key Responsibilities

• Define and execute a compelling product strategy for Terrific’s shoppable media platform.
• Lead the entire product development lifecycle from ideation to launch and post-launch optimization.
• Drive innovation in areas such as live shopping, vertical video, and AI-driven personalization.
• Collaborate cross-functionally with engineering, marketing, sales, and design teams.
• Analyze market trends, competitive landscape, and customer feedback to inform product roadmap decisions.
• Build, mentor, and lead a high-performing product management team.

Requirements

• Proven experience in a senior product leadership role (e.g., VP of Product, Head of Product), preferably in e-commerce, media technology, or SaaS.
• Deep understanding of digital consumer experiences, live commerce, video content, and AI personalization.
• Exceptional strategic thinking with the ability to translate business vision into concrete product initiatives.
• Strong leadership, communication, and interpersonal skills to inspire and align teams.
• Demonstrated track record of successfully launching and scaling impactful products.
• Bachelor’s degree in Computer Science, Engineering, Business, or a related field; Master’s degree preferred.

Benefits

• Opportunity to significantly impact the future of shoppable media and brand-customer relationships.
• Work within a dynamic and innovative team at the forefront of e-commerce and media tech.
• Competitive salary package, including equity options.
• Flexible and supportive work environment.
• Generous professional development and career growth opportunities.
• Be part of a company that empowers global brands to own their digital narrative.