Senior Executive, Project & Design Strategy SEA

Job Overview PUMA Group is seeking a Senior Executive, Project & Design Strategy SEA to join their team in Selangor, Malaysia. This pivotal role involves driving project and design strategy across the dynamic Southeast Asia market, contributing to the brand’s growth and innovation. Company Overview PUMA is one of the world’s leading sports brands, renowned for designing, developing, and selling high-quality footwear, apparel, and accessories. Established in 1948, PUMA supports top athletes and teams globally with its innovative products. Known for its iconic cat logo and Formstrip, the company excels in performance categories like Football, Running, and Training, and inspires consumers with its Sportstyle collections rooted in sports culture. With a rich history and strong heritage, PUMA boasts one of the industry’s strongest archives, featuring iconic products such as the Suede and Speedcat. The PUMA Group encompasses the brands PUMA, Cobra Golf, and stichd, distributing its products in over 120 countries, employing more than 20,000 people, and is headquartered in Herzogenaurach, Germany. Quick Details

Salary Range: Market Competitive Job Type: Full-time Qualifications: None / Open to all applicants Experience: 5 Year+

Key Responsibilities

Develop and execute comprehensive project and design strategies specifically for the Southeast Asia region. Lead strategic initiatives from concept to implementation, ensuring alignment with global brand objectives. Collaborate cross-functionally with design, product, marketing, and sales teams to drive synergy. Conduct in-depth market research and competitive analysis to identify growth opportunities and trends. Manage project lifecycles, budgets, and resources efficiently to achieve strategic outcomes. Provide expert guidance and leadership in shaping PUMA’s product and design direction in SEA.

Requirements

Proven experience in project management and design strategy within the retail, fashion, or sporting goods industry. Strong understanding of the Southeast Asian consumer market and business landscape. Exceptional strategic thinking, analytical, and problem-solving abilities. Excellent communication, presentation, and interpersonal skills for engaging with diverse stakeholders. Ability to lead and inspire teams, fostering a collaborative and high-performance environment. Demonstrated capability to manage multiple projects simultaneously and deliver results under pressure.

Benefits

Opportunity to work for a globally recognized and innovative sports brand. Engage in a dynamic role shaping regional strategy in a high-growth market. Competitive compensation package and comprehensive employee benefits. Significant opportunities for professional development and career advancement within the PUMA Group. Access to employee discounts on PUMA products and affiliated brands. Work in an inclusive culture that celebrates sports, creativity, and performance.