Creative Strategist (DTC E-Commerce)

Job Overview

Purolabs is seeking a Creative Strategist specializing in Direct-to-Consumer (DTC) E-Commerce to join their team in Belgrade, Serbia. This role involves developing innovative creative strategies to enhance brand presence and drive sales within the e-commerce landscape for high-quality wellness capsules.

Company Overview

Purolabs is a UK-based wellness company focused on providing high-quality, pure capsule supplements designed for a modern, active lifestyle. Committed to simplicity, premium British manufacturing, and clean, honest ingredients, Purolabs offers targeted support without synthetic fillers or confusing additives. They aim to integrate wellness seamlessly into daily life, building trust through transparency and science-backed nutrition. Purolabs prides itself on being a brand with real people who care deeply about their customers’ health journeys.

Quick Details

• Salary Range: Market Competitive
• Job Type: Full-time
• Qualifications: None / Open to all applicants
• Experience: 3 Year+

Key Responsibilities

• Develop and execute creative strategies for DTC e-commerce channels to drive brand growth and sales.
• Analyze market trends, consumer insights, and competitor activities to inform strategic decisions.
• Collaborate with marketing, product, and sales teams to create compelling campaign concepts.
• Oversee the creation of engaging content for digital platforms, including website, social media, and email marketing.
• Monitor and optimize campaign performance, utilizing data to refine future strategies.
• Ensure brand consistency and adherence to Purolabs’ commitment to quality and transparency.

Requirements

• Proven experience in creative strategy, marketing, or a similar role, ideally within DTC e-commerce.
• Strong understanding of digital marketing channels, content creation, and consumer behavior.
• Excellent analytical skills with the ability to interpret data and draw actionable insights.
• Exceptional communication and presentation skills, capable of articulating complex ideas clearly.
• Ability to work collaboratively in a fast-paced environment and manage multiple projects.
• Passion for health, wellness, and high-quality, science-backed products.

Benefits

• Opportunity to work with a rapidly growing wellness brand committed to quality.
• Collaborative and supportive work environment focused on innovation.
• Chances for professional development and career advancement.
• Contribution to a mission-driven company that prioritizes customer well-being.
• Flexible work arrangements to support a modern, active lifestyle.
• Competitive salary and performance-based incentives.