Director, Brand Management

Syneos Health is seeking a Director, Brand Management to join their team in Buenos Aires, Argentina. This role requires deep creative and operational expertise to drive brand awareness and alignment across the enterprise.

Syneos Health is a leading fully integrated life sciences services organization committed to accelerating customer success by partnering with innovators across the drug development and commercialization continuum. They foster an inclusive, high-performance culture driven to deliver impactful solutions.

If you are a strategic brand leader with a proven ability to manage complex agency ecosystems and deliver measurable brand impact, we encourage you to apply.

Company Overview

Syneos Health® is a leading fully integrated biopharmaceutical solutions organization built to accelerate customer success. They translate unique clinical, commercial, and real-world insights into outcomes to address modern market realities. The company is powered by an authentic, inclusive, and high-performance culture that cares for colleagues, customers, patients, communities, and the environment.

Quick Details

• Salary Range: Not Specified
• Job Type: Full-time
• Experience: 5 Year+
• Qualifications: Bachelor's Degree

Key Responsibilities

• Oversight of enterprise brand strategy, including articulation of key value propositions and narrative coherence.
• End-to-end leadership of branding projects across the business to ensure consistency.
• Deep experience designing, evolving, and operationalizing brand architecture strategies.
• Primary liaison for brand, creative, and media agencies, setting strategic direction and managing performance.
• Strategic oversight of media plans focused on awareness-building and content distribution.
• Designs and evaluates brand performance metrics, using data to inform strategy and demonstrate ROI.

Requirements

• Minimum Bachelor's Degree in a related field.
• Demonstrated ownership of strategic brand programs, messaging platforms, creative campaigns, and complex media plans.
• Track record managing multiple successful agency relationships simultaneously.
• Experience with brand performance measurement research methodologies and business impact.
• Ability to build programs and initiatives across multiple departments and teams.
• Strong executive presence, innovative thinking, and superior program management skills.

Benefits

• Passionate about developing people through career development, progression, and training.
• Committed to building an inclusive culture where you can authentically be yourself.
• Opportunity to shape solutions that dramatically impact someone’s life.
• Continuous building of a company that colleagues want to work for and customers want to work with.
• Opportunity to shape the future of healthcare and define the pace of patient progress.